POPULUS MEDIA
provides pharmaceutical brands and their agencies with the only way to:
Guarantee ROI by delivering patient acquisition and verified prescriptions.
Reach a captive audience as they wait for their scheduled or on-demand virtual doctors’ visits.
POPULUS is the first media and virtual patient acquisition platform leveraging the telehealth and virtual care industry. We curate a deep archive of condition-specific content for timely delivery to patients before and after their virtual care visit which is sponsored by major healthcare brands.
Our goal is to leverage technologies to understand HCPs and consumers in order to deliver personalized healthcare solutions and improve lives.
We’re a team that’s passionate about constantly raising the bar and improving the lives of all those we touch: from our clients and their patients, to our employees and our larger community.
NO OTHER SOLUTION can deliver the value and targeted offering that POPULUS MEDIA delivers
TEAM
Chief Executive Officer
Chief Revenue Officer
Chief Operations Officer
Chief Technology Officer
VP Partnerships
VP, Marketing Analytics
VP of Sales, Media
VP, Digital Operations
Sales Director
Sales Director
National Director of Strategic Partnerships
Sales Director
Sales Director
OUR GROWING CLIENT ROSTER
TESTIMONIALS
What Our Clients Are Saying
Populus leads the marketplace with a best in class digital-first telehealth execution. Grounded in media excellence and delivering a true value transfer with the patients, Populus has the ‘best in the biz’ approach to Telehealth.
We’re excited to have Populus as our core telehealth partner.
~ Rachel Kirsch
Director, Digital Investments
Havas Media
When we envisioned our 2020 launch of Phexxi, we decided we needed a tech enabled, forward looking strategy and thought deeply about a "telehealth first" approach.
That led us to a partnership with Populus. The results have been outstanding, with immediate impact and a high level of conversions.
~ Russ Barrans
Chief Commerical Officer
Evofem Biosciences
KEY INSIGHTS ABOUT THE VIRTUAL CARE INDUSTRY
Telehealth Usage is Still Growing
Telehealth use overall has stabilized at levels 38 times higher than before the COVID-19 pandemic, ranging from 13% to 17% of visits across all specialties.
It’s Not Just Primary Care and Behavioral Health
While Primary Care and Behavioral Health rank high in the services category, the third most used therapy was for chronic conditions, such as allergies or diabetes, among other things.
About half of the US population has tried telehealth since the
pandemic began
That’s compared with less than 25% before, according to a Time/Harris Poll survey fielded in May 2021.
TELEHEALTH FEATURES ARE A COMPETITIVE EDGE
49
%
Consumers want a lot more than a synchronous video consultation. 49% say that they’re looking for access to general health content. They also want in-visit features like a virtual waiting room and an option for prescription drug delivery.
