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01/

Populus Launches DTP Reach Offering Through Partnership with HealthTap

Populus Media, the pioneer in marketing and patient acquisition solutions leveraging telehealth and virtual care, today announced a new offering called DTP Reach through a partnership with HealthTap.

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03/

Populus Media Secures Strategic Investment from Riva Ridge Capital

Populus Media Inc. announced the close of its first institutional round of financing from Riva Ridge Capital Management LP, a New York-based investment manager with a significant presence in the point of care media sector.

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05/

The ‘COVID-proof’ drug launch? Why telemedicine could become a staple for more pharma brands

MM+M: In a year when the COVID-19 pandemic upended most of the health system, telemedicine was touted as a savior, ensuring access to diagnosis and treatment. 

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07/

Populus Media Completes Acquisition of Firefly XD

PharmaVoice: Populus Media (www.populus-media.com), the only company focused on providing advertising and educational content solutions across multiple telehealth platforms has completed its acquisition of Firefly XD...

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09/

Telemedicine is Transforming the Doctor-Patient Relationship

PM360: Mobile engagement is an extension of ourselves due to its convenience and connectivity. 

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11/

How 5G Will Alter the Health Landscape

CMI: If you happen to live in a major metropolitan area, you may have noticed something different as you scroll through your phone. That familiar ‘4G’ that appears in the top right of your phone may now be a ‘5G’.

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02/

Populus Partners with DrFirst to Offer Targeted Educational Content

Populus Media, a pioneer in marketing and patient acquisition solutions leveraging telehealth and virtual care, today announced the expansion of their media network by adding health technology leader DrFirst to its expansive roster of telehealth partners.

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04/

Populus Media Expands Reach into Virtual Patient Acquisition 

DTC Perspectives: The company’s Custom Connect platform allows pharmaceutical brands to immediately realize revenue through prescriptions by leveraging their existing digital media platforms and connecting patients with physicians at the click of a banner or other call to action.

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06/

HealthiNation partners with Populus ZEN Patient Experience Suite 

Stockhouse: HealthiNation videos will be embedded within Populus Media’s ZEN Patient Experience Suite of engagement platforms for use in virtual waiting rooms that precede many telehealth sessions. 

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08/

This pandemic could make video chatting with your doctor the new normal

CNN: Telemedicine technology isn't new, but the coronavirus pandemic has brought an explosion of new users to its platforms.

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10/

Marketing content comes to telehealth visits

MM&M: Health media startup Populus’ branded-content platform, which coordinates marketing content around telehealth consults, will debut in the first quarter of 2020, the firm is set to announce tonight. 

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